Apparently this photo and newspaper headline is for real.

Drunk female driver plows through a crowd, killing and injuring people. 

Of course, it's the fault of guns!  She was driving a Hyundai ElantAR-15!

What Media Bias Against Guns?
http://bearingarms.com/media-bias-guns/?utm_source=bafbp&utm_medium=fbpage&utm_campaign=baupdate

The paper apologized for the misleading headline.

Clearing the Record: 10/26/2015
http://www.record-eagle.com/news/local_news/clearing-the-record/article_7688b7c8-a93c-5951-8618-4a6bfb6360df.html

EDITOR'S NOTE from the Traverse City Record-Eagle:

Posted: Monday, October 26, 2015 7:46 pm

A serious headline error on page 3A of Sunday’s Record-Eagle has resulted in accusations the mistake was deliberate.

That was not the case. The incorrect headline on the story about the college homecoming parade car crash tragedy in
Oklahoma was unintentional.

The person laying out the page Saturday night on our design desk mistakenly replaced a wire story about a shooting in
Tennessee with an updated version of the Oklahoma story reporting four deaths and over 30 injuries.

In the process, the designer wrongly attributed the parade casualties in the headline to a shooter, a term from the
replaced and unrelated Tennessee story headline. The parade story itself was correct and appeared at the top of the
page, alongside an earlier version of the Oklahoma tragedy intended for replacement.

It was an inadvertent headline error not noticed until brought to our attention Sunday morning by a reader. A correction was
published in Monday’s paper and on our website.

The erroneous headline was not transferred to our website story on the parade tragedy but a gun advocacy group disseminated
a photo of the print page and posted it to the Internet, where it evoked accusatory comments.

The Record-Eagle apologizes for the wrong headline. We have put additional page proofing procedures in place to ensure a
similar mistake does not occur in the future.

I have laid out newspapers before and I could see how that could be mistakenly done as the editor suggested. But it could just be something made up to cover what happened. No way to know for sure.