hickok is a lucky bastid. Because he falls into the 'likable white grandpa' stereotype, he gets hooked up with all kinds of shit. 
I think there are many reasons for his success on the Internet other than his appearance.
Not only is his YouTube channel one of the most informative firearms resources on the Internet, he's got the life experiences and skills to back up what he offers in his videos.
Plus, his channel has over 1.3 million subscribers and over 3 million views. Not too shabby, considering how politically incorrect a gun-related YouTube channel is these days. That number helps with getting his sponsors, which are sorely needed considering the cost of firearms and all the ammo he never seems to run out of!
Yeah, you can talk stereotype all day. He's a likable man from Tennessee with an easy-going and polite attitude who obviously enjoys sharing his love of shooting.
How many here wouldn't do anything to have a shooting compound like he does right outside their backdoor?
