Maybe any internet posting about it. Good thing you can't put prices on certain sites. But then again, these people make up the rules as they go, so I'm sure they mean any private party sales. Even word of mouth is "advertising".
But who's going to enforce it? Will there be UC out there trying to buy guns?
Based on the (horrible) wording of the memo, checks would only apply to "advertised commercial sales, including sales at gun shows".
Word-of-mouth (person-to-person) is not advertising. Advertising involves seeking out buyers through indiscriminate dissemination of information. What you're talking about here is person-to-person solicitation, which isn't advertising.
As long as the buyer didn't find out about the gun from an advertisement, it sounds like you can still do a private sale to anyone without a check as long as you have no reason to suspect they are prohibited (underage, out-of-state, felon, etc).
If this passes, I can see a need to start a "Show & NoTell" thread on here to replace the classifieds.
